Mary Cunniffe on The Let’s Get Social Show Podcast

Please see the link below for Mary Cunniffe’s engaging interview on the Let’s get Social radio show on 93.9FM last week. It’s about how Funeral Directors approach their jobs using social media all based around a good chat about the business.

About the Episode:

Having a good online presence is key, especially when it comes to being found locally and beyond. One industry that has made strides with this is the funeral industry, which has embraced the importance of having well-designed websites and active social media channels.

In this episode, we chat with Mary Cunniffe former President of The Irish Association of Funeral Directors and now Branch Manager of Massey Brothers Funeral Directors, and Colm Kiernan who is Funeral Care and Communications Consultant at Funeral Director Solutions Ireland’s Specialist Web Design and Digital Marketing Service for Funeral Directors. He is also General Manager at Kieran Brothers Funeral Care and has been Public Relations Officer for The Irish Association of Funeral Directors.

If you are intrigued as to how this traditional industry is changing with the times tune in.

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Mary Cunniffe, manager of Massey Bros.,Templeogue, discusses honouring life everyday in the community with The Echo newspaper.

Mary Cunniffe, manager of Massey Bros.,Templeogue, recently spoke with The Echo on her work in Templeogue:

“Our team here in Templeogue do all we can to make that most difficult time of their lives as easy to bear as we can. There is a lot to take care of when a loved one passes on. We ensure families don’t have to worry about anything when they are in our care”

You can read the full article here (PDF)

Company Director, Susan Maguire, talks to Image Magazine about what makes working in Massey Bros. so rewarding.

Company Director, Susan spoke about her pride at working for the family business Massey Bros. in this month’s Image magazine:

“In our business, we are seeing people at their worst. Grief and bereavement no matter what the circumstances are extremely upsetting for people. If we can help, make that any easier, my job is done. I see this as my vocation, this was a job I was born into, helping people to say goodbye to their loved ones with respect, love and dignity.”

You can read the full article online here.

Massey Bros. Funeral Directors invest €500,000 in new premises and state-of-the-art facilities as part of strategy for growth

Third-generation family company opens new branch in Blackrock

Monday 23rd May 2016: One of Dublin’s longest established funeral directors has signalled plans to significantly expand its business over the next five years with an initial €500,000 investment in new premises and state-of-the-art facilities.

The third-generation family business today opened a new branch in Blackrock, bringing its total branch network to ten.  And, as part of its wider expansion strategy, the company has also refurbished its funeral home in Dublin’s Thomas Street and created a state-of-the-art mortuary facility at its Cork Street premises.

Speaking at the opening of the new branch at Newtown Park, Blackrock, managing director Freddie Maguire said that the company has ambitious plans to bring new products and service to market over the next 24-months, as well as open a number of new branches in key locations around Dublin city and county over the next five years, both of which have the potential to create up to 15 new jobs.

“Massey Bros. is a growing business, evidenced by the fact that we now arrange approximately one-in-four of all funerals in the areas in which we have a presence,” said Freddie Maguire.

“The service we offer is one that enables families to honour the lives of their loved ones.  To do that in a meaningful way, we have to be innovative, particularly as today there is no such thing as a ‘standard’ funeral.  Over the last number of years we have developed a range of new products and services such as a Harley-Davidson hearse, spaces for civil funerals and pre-paid international repatriation funeral plans helping us to reach a far wider target audience and deliver steady and consistent market share growth.

“Massey Bros. has always been about serving the local community – that ethos is something that has stood the test of time for the business and is something that we replicate in all of the areas in which we have a presence.  The importance of family is also something that has stayed with us – family taking care of family – ours always has been a family business and, I hope, always will be.

“Blackrock is a strategic location for us, not least because it is an area that we, as a family, have had a long association with.  And, we consider it a privilege to have the opportunity to serve the people of the south county Dublin area.”

Massey Bros. is the original ‘Massey’ funeral provider in Dublin and was established in the Liberties by the current managing director Freddie Maguire’s mother – Cissy Maguire (née Massey) – in the 1930s.  And, despite being perceived to be a male dominated industry, the female influence continues to be very much in evidence today as half of the company’s board members and employees are female and seven of the company’s ten funeral homes are managed by women.

The company’s new branch at Newtown Park, Blackrock comprises a space in which families may hold a ceremony of their choice; a Skype facility so that mourners living overseas may attend a funeral via the internet; two chapels of rest; and a small garden of reflection.

Managing a funeral home can be quite an undertaking

Managing a funeral home can be quite an undertaking, but with thousands of people depending on their service each day there is no doubt that the funeral business is a vital amenity in our society.
This week, The Gazette caught up with Ann Bradley, manager of Massey Bros funeral home in Crumlin – The Haven, to see what a day in her life is like.
Bradley has been working in the funeral business for the past 30 years and became the one of Ireland’s first female funeral directors over 20 years ago.

For more or discuss any of the information above, please contact Peter by emailing or contact your local branch.

The Dublin Gazette article can be viewed here.

Community Care hits a high note

The Community Care Foundation was established by staff in Massey Brothers Funeral Directors five years ago to support community groups and families in need throughout the capital.

To date, the charity has raised more than €125,000, predominantly through concerts performed by the Friends of Hope Choir, which performed with the Dublin Concert Orchestra at the National Concert Hall this week giving the concert entitled ‘A Gift of Music’.

For more or discuss any of the information above, please contact Peter by emailing or contact your local branch.

The Irish Independent article can be viewed here.

The Irish Times: Harley hearse to carry Irish biker dead to final resting place

Irish Times Features Massey Bros. Harley Davidson Funeral Homes

Our Ultimate Harley Davidson Funeral is featured in today’s Irish Times. You can read the article and view the accompanying video here.

John Gibson, the motorcycle hearse driver, gives all the specifications of the Harley and you can see the bike in action.

We are so proud to offer this new service to our customers. If you would like more information on this service, please see our Harley Davidson Funeral page. We also offer prepaid Harley Davidson Funeral Plans – The plan has been designed to allow for all possibilities from a simple biker funeral using our own Harley-Davidson hearse to something more lavish which could even include a trip for family members and close friends to scatter your ashes at the location of a memorable road trip, should you wish for your remains to be cremated..

For more or discuss any of the information above, please contact Peter by emailing or contact your local branch.

The Irish Times article can be viewed here.




you & your family

Sunday, 28th November 2021
at 7pm


Please visit the link below at 7pm
to view the service